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CREATE

A BLUE OCEAN

BLUE OCEAN STRATEGY

We can make BLUE OCEAN 

thinking work for you

Developed by Professors Chan Kim and Renee Mauborgne, BLUE OCEAN STRATEGY is a proven system for breaking out of competition and creating new market space. The official website for Blue Ocean Strategy is www.blueoceanstrategy.com

Blue-Ocean-Strategy-and-Shift-1-600x481.

CREATE BUSINESS VALUE

IDENTIFY NEW MARKETS

TURN NON-CUSTOMERS INTO CUSTOMERS

RECONSTRUCT INDUSTRY BOUNDARIES

BREAK THE VALUE COST TRADE-OFF

ACHIEVE PROFITABLE GROWTH

OUR SERVICES

TRAINING

Need training in innovation and creativity for achieving commercial success?
Get your team started on creating blue oceans through our hands-on training.

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CONSULTING

Need help exploring blue ocean strategic options for your organization?
We offer consulting services for small and medium-sized businesses as well as large enterprises.

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